Brand Manager
3 days ago
Brand Manager
Join our team as a Brand Manager and play a key role in driving the long-term value of our brands. You will be responsible for developing and implementing strategic and tactical marketing initiatives that drive brand profitability and volume.
Responsibilities:- Develop and implement annual brand strategies and plans to achieve commercial objectives and strategy
- Lead end-to-end brand innovation and campaign development from ideation to launch
- Design and execute digital marketing strategies and platforms
- Ensure marketing activities align with brand positioning strategy
- Implement marketing initiatives to achieve brand objectives
- Evaluate and develop the position of the brand
- Manage marketing budget for the brand
- Analyse market reactions and results of marketing activities
- Communicate effectively with stakeholders and partners
- Bachelor's Degree in Marketing, Economics or Business Administration
- Minimum 5 years' experience in brand/marketing management in FMCG industry
- Extensive experience working with advertising and media agencies
- Strong understanding of digital marketing and data analysis
- Innovative thinker with excellent communication and presentation skills
- Market-savvy with knowledge of latest trends and consumer demands
- Action-oriented and persistent with high work capacity and team-oriented
- Strong conceptual thinking with attention to detail
- Excellent interpersonal skills and positive attitude
- Proficient in computer software and fluent in English
- Job Type: Permanent
- Work Schedule: Monday - Thursday 8:15am - 5pm, Friday 8:15am - 4pm
We are committed to diversity and inclusion in the workplace. Only shortlisted candidates will be notified.
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