Category Manager

3 days ago


Selangor, Malaysia Bright Prospect Full time

Full Time _Selangor_ April 5, 2024 Marketing

**Job Overview**:

- **Salary **RM15,000 - RM20,000

**Location**: _Shah Alam, Selangor_

**Job Descriptions**:

- Report directly to the Head of Marketing.
- Responsible for the overall profitability and performance of the portfolio, focusing on increasing market shares, sales, and profits in both Domestic and Export markets.
- Develop short-term and long-term strategies for the portfolio, including research, product development, pricing, marketing, and communication plans.
- Translate consumer and customer insights into actionable product ideas/features to drive brand growth.
- Utilize **AGILE methodology** for product development to ensure speed to market.
- Regularly review portfolio product lines to identify necessary actions such as discontinuing poor-performing products, addressing overlapping products, or repositioning/re-launching products.
- Ensure all marketing campaigns and activities align with brand equity, overseeing product launches from ideation to execution.
- Monitor and analyze market trends, competitor products, and relevant information to inform marketing strategies.
- Develop business cases and own the business plan for the portfolio, integrating it into departmental budgetary planning and control.
- Establish strong analytics capabilities.
- Provide leadership and develop a team of product managers, enhancing their marketing capabilities.

**Job Requirements**:

- Minimum 10 years of experience in Brand and Product marketing, preferably experience in FMCG.
- Strong knowledge in strategic planning for assigned categories, including NPD and product lifecycle, marketing plan, forecasting and category management.
- Exemplifies strong commercial acumen in market analysis, profitability analysis, category development.
- Ability to think critically and creatively.
- Self-motivated, proactive, result oriented and problem solver.

**Others Information**:
For those who have what it takes, please send in resume to:
Recruitment Consultant : Wong

**Agensi Pekerjaan & Perundingcara Bright Prospect Sdn Bhd**

No, 18, 2nd Floor, Jalan 14/14,
46100 Petaling Jaya,
Selangor
Tel : +603-7954 8440

Lot No.28-03, 28th Floor, Public Bank Tower,
No.19, Jalan Wong Ah Fook, 80000 Johor Bahru, Johor.
Tel : 607 -2233 228



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