Trade Marketing Executive
6 months ago
Responsible for developing trade strategies and executing the Trade Marketing Plan in line with sales and marketing objectives, to drive growth in market shares.
- Developing and implementing channel-specific marketing strategies and plans for assigned retailers.
- Managing the trade marketing budget & ensure the sales achievement’s budget matches expenses allocations
- Effectively coordinate to ensure activities were executed as planned.
- Work closely with the sales team & marketing team to roll out impactful in-store campaigns and expand the distribution channel.
- Continuous understanding on external factors and competitors’ activities of the channel & category.
- Improving brand presence and campaign execution across trade through excellence in in-store planning, execution, and tracking in alignment with the annual marketing priorities
- Conduct trade visits to outlets of different regions to implement and audit brand and marketing communications
- Provide insight on channel / category trends to the team
**JOB REQUIREMENT**
- At least 2 years working experience in trade marketing (Preferably in the FMCG industry)
- Have strong analytical skills and are comfortable dealing with numerical data
- Thrive in matrix environments and are adapt at influencing and coordinating with different stakeholders.
- Self-motivated & proactive; able to work independently & at the same time a team player.
- Proficient in English & Mandarin preferably
- Good communication and interpersonal skills
- Competent in MS Office (Excel & Power Point), knowledge in Adobe Illustrator will be an added advantage
- Possess own transport & willing to travel nationwide
**Salary**: RM3,500.00 - RM5,000.00 per month
**Benefits**:
- Opportunities for promotion
- Professional development
Schedule:
- Monday to Friday
Supplemental pay types:
- Performance bonus
**Education**:
- Diploma/Advanced Diploma (preferred)
**Experience**:
- Trade Marketing: 3 years (preferred)
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