Head of Growth Marketing

4 days ago


Petaling Jaya, Selangor, Malaysia Grab Full time
Job Description

As a Marketing Head, Media, you will be responsible for driving Grab's growth by optimizing media spend, aligning resources, and building high-impact campaigns. You will collaborate across Marketing, Operations, media partners, and agencies to ensure seamless execution and successful product launches.

You will maximize campaign efficiency and ROI through data-driven insights, ensuring every media touchpoint aligns with Grab's goals. Through cross-channel integration, you will create a cohesive presence across digital, OOH, TV, and radio, directly impacting Daily Transacting Users (DTUs) and brand awareness in Malaysia and Singapore.

The critical tasks you will perform include developing and implementing comprehensive media strategies, leading the marketing team, overseeing campaign management, driving data-driven decision making, and collaborating with cross-functional teams.



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