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Marketing Communications Specialist

2 months ago


Kuala Lumpur, Kuala Lumpur, Malaysia Reading Full time
About the Role

We are seeking a highly skilled Marketing Communications Specialist to join our team at Reading. As a key member of our marketing department, you will play a crucial role in developing and executing marketing campaigns that drive business growth and engagement.

Key Responsibilities
  • Campaign Development: Collaborate with our marketing team to design and implement marketing campaigns that align with our business objectives and target audience.
  • Content Creation: Develop compelling and engaging content for various marketing channels, including website, blog, and social media platforms.
  • Graphic Design: Work with our graphic designers to create visually appealing graphics, videos, and other multimedia content that enhance our brand messaging.
  • Performance Analysis: Analyze campaign performance and provide insights to improve ROI and achieve marketing objectives.
  • Market Research: Conduct market research on competitors and consumer trends to inform marketing strategies.
Requirements
  • Education: Diploma in Marketing, Commerce, Mass Communications, Digital Advertising / Media or equivalent.
  • Experience: Minimum 2 years of working experience in marketing, digital and social media marketing or related field.
  • Skills: Strong knowledge on online marketing tactics with an emphasis in digital / e-commerce / online marketing and / or social media campaigns. Bilingual in both English and Chinese, written and spoken. Well-versed with Microsoft Office. Knowledge in Photoshop editing and/or design-related software is an added advantage.
  • Personal Qualities: Proactive, dynamic personality, good interpersonal and communication skills. Able to work under tight timelines, under pressure with minimum supervision, ability to multi-task and long hours in fast-paced environment.
About Us

We are a forward-thinking company that values innovation and collaboration. We offer a competitive salary and benefits in a supportive and collaborative work culture. If you are a motivated and experienced marketing professional looking to advance your career, we encourage you to apply.