Paid Ads Specialist

1 week ago

Remote, Malaysia Agensi Pekerjaan Linktrix Consultants Sdn Bhd Full time

**Position Title: Paid Ads Specialist / Performance Marketing Manager**

My client is a New Zealand-based company specializing in personalized support for students seeking admission to top universities worldwide, offering services such as admissions consulting, tutoring, and career mentoring. They are currently seeking a **Paid Ads Specialist / Performance Marketing Manager** to lead and optimize digital advertising campaigns, focusing on cost-effective strategies, campaign planning, A/B testing, data analysis, and stakeholder management.

**Responsibilities**:
**Leadership and Initiative**
- Participate as an active member of the global digital marketing team, contributing ideas to improve structure and processes
- Actively engage with the country managers and local area marketing managers, helping them build their local digital strategies and plans

**Digital Campaign Execution**
- Consistently launch paid advertising campaigns across all markets managed (you will be owning digital marketing across Asia), following global processes, guidelines, and budgets
- Select and design A/B tests in order to consistently improve knowledge and results
- Consistently track leads, lead progress, and sales/revenue generated from your activities
- Explore local digital marketing resources, market by market, in order to optimize spend and maximize revenue in each market

**Analysis and Reporting**
- Analyze and report on campaigns, A/B tests, leads, and revenue and ROI
- Contribute to developing Crimson’s global digital marketing best practices and knowledge base
- Support in compiling and reviewing global analytics and revenue reporting

**Job Requirements**:

- 3+ years of experience developing and executing social media strategies and paid advertising campaigns across Facebook and Google
- Experience working with other paid advertising platforms such as or similar to WeChat, YouTube, LinkedIn, Snapchat, and TikTok
- Excellent verbal and written communication skills
- Experience managing multiple projects in a fast-paced environment with other team members and stakeholders.
- Ability to productively and efficiently collaborate with a globally dispersed team
- Outstanding analytical and problem-solving skills
- Exceptional learning agility
- Experience with Google Analytics, Marketo, Salesforce, Tableau or close equivalents for each is preferred
- Basic understanding of the UK and US admissions process
- **Kindly Note that the pay will be paid in New Zealand Dollars**_

**Job Types**: Full-time, Permanent

Pay: RM6,400.00 - RM10,100.00 per month

**Benefits**:

- Professional development

Schedule:

- Monday to Friday

Supplemental Pay:

- Performance bonus

Application Question(s):

- Do you have any experience in developing and executing social media strategies and paid advertising campaigns?

**Experience**:

- Paid Ads: 3 years (preferred)

Work Location: Remote

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