Digital Marketing Executive

4 days ago

Kuala Lumpur, Malaysia BUTAI FASHION SDN BHD Full time

**Responsibilities**:

- Plan, develop and execute marketing strategies to establish brand consistency and increase sales.
- Manage the execution of our social media content across different channels such as Ads, Facebook, Instagram, XHS and Tik Tok
- Plan social media content calendar (including content idealization, copy writing, planning visuals and scheduling posts)
- Assist in executing social advertising to promote content that will achieve set targets.
- Assist in tracking the success of our social media campaigns via reports, including the use of our tools and systems.
- Assist with generating insights and propose improvements in line with the company’s objectives.
- Stay abreast with the latest social media best practices and trends, from internal or external avenues.
- Work independently with mínimal supervision in a fast-paced environment and handle multiple projects concurrently.

**Qualification & Requirement**
- A diploma or Bachelor's degree in marketing, business, or a related field is preferred.
- In-depth knowledge of all leading social media platforms and their features, especially IG, ADS, Tik Tok & XHS
- Able to speak in Tamil is preferable.
- Experience in managing Tik Tok & XHS accounts.
- Strong sense of social media trends in relevant markets, as well as content based on language.
- Proficient in using social media management and analytics tools.
- Excellent understanding of social media marketing concepts and best practices.
- Proven working experience as a Digital Marketer or any Social Media Marketing-related role in any industry is an added advantage.
- Ability to deliver creative content (text, images, and video).
- Personality: Strong communication skills, willing to explore new things, proactive and strong learner.
- SEO working experience will be a plus point

Pay: RM3,000.00 - RM3,800.00 per month

**Benefits**:

- Maternity leave
- Parental leave
- Professional development

Schedule:

- Day shift
- Fixed shift

Supplemental Pay:

- Commission pay

Expected Start Date: 06/30/2025

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