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Manager, Campaign Management

3 months ago

Kuala Lumpur, Kuala Lumpur, Malaysia Prudential plc Full time
Manager, Campaign Management

Prudential's purpose is to be partners for every life and protectors for every future.

Our purpose encourages everything we do by creating a culture in which diversity is celebrated and inclusion assured, for our people, customers, and partners.

We provide a platform for our people to do their best work and make an impact to the business, and we support our people's career ambitions.

We pledge to make Prudential a place where you can Connect, Grow, and Succeed.


To plan, formulate & launch agency campaigns that drive sales, recruitment & strategic objectives of Agency Distribution & the Company.


Principal Duties & Responsibilities:

  • To identify opportunities, analyzing sales trends & targeting the right segments to drive the agency business, recruitment and agency productivity.
  • Work with relevant stakeholders to plan, formulate & launch agency campaigns to drive sales, recruitment & strategic objectives of Agency Distribution & the Company.
  • Design the launch & promotional materials for Agency Campaigns.
  • Managing proper documentations of the endtoend agency campaign processes.
  • Periodically monitor the agency campaigns to assess the effectiveness and develop plans to intervene when necessary, to keep the objectives and budgets on track.
  • Post implementation review of agency campaigns.
  • Execute financial simulations, to allocate budgets for agency campaigns accordingly. Periodically monitor potential expenses arising from agency campaigns. Thereby, managing expenses within the given budget.

Job Specification:

  • Minimum 5 years of working experience.
  • Strong analytical skills, problemsolving and critical thinking skills.
  • Strong communication skills with ability to communicate with the team, internal & external stakeholders.
  • Strong creative thinking.
  • Highly numerate and proactive.
  • Has a good command of written and spoken English.
  • Selfmotivated and able to work under minimum supervision always.
  • Demonstrates high willingness to learn and go beyond status quo.
  • Works well under pressure, and a good team player.
  • Proficient in Microsoft PowerPoint, Microsoft Word & Microsoft Excel.
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