Assistant Manager, F&b Marketing

4 months ago


Kuah, Malaysia PARKROYAL Langkawi Resort Full time

**Responsibilities**:
As the F&B Marketing Executive, you will assist the F&B and Marketing Departments in implementation of short, medium and long-term marketing strategies for Food & Beverage division. Your roles and responsibilities shall include, but not limited to the following:

- Ensure that the dining experience and restaurant positioning come to life in all the marketing initiatives implemented across multiple platforms globally.
- Work closely Drive and activate all restaurants and venues in collaboration with the F&B division.
- Work closely with the relevant parties for creative development (online and offline) as well as timely delivery of advertisement in accordance with the media plan, using in-house marketing and design resources.
- Work closely with Marketing Department on the marketing activations and releases.
- Managing social media accounts for the restaurants.
- Ensure that the restaurant standards are met as per the brand guidelines.
- Working with the Marketing Department for in-house collaterals and promotional items for the restaurants.
- Work closely with the Director of F&B and Executive Chef on the development of F&B campaign plan, execution and management to ensure feasibility, practicality and alignment with the resort's objectives.
- Conduct weekly F&B marketing status meetings to brief and discuss on progress of jobs on file.
- Liaising with Marketing team for website management.
Produces daily, weekly and monthly report as required by the Management.

**Job Requirements**:

- Minimum 2 years of similar experience in a 5 star or luxury hotel.
- Fluency in English and Bahasa Malaysia. Other language is an added advantage.
- Familiarity with Hospitality industry standards.
- Computer literacy.
- Creativity and enterprising.
- Possess outgoing personality.
- Outstanding communication abilities.
- Excellent organizational and time-management skills.
- Sound knowledge of various social media platforms.
- Advanced knowledge of Facebook Ads is preferred.
- Expertise with Google Analytics, Facebook Insights, and Instagram Insights is preferred.
- Excellent writing skills and superior judgement.
- Strong work ethic and ability to work independently with mínimal supervision.


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