Manager, Credit Card Portfolio
4 months ago
Analyze Credit Card portfolios to strategize an action plan to increase card activation, active ratio and credit limit utilization
- Design and implement initiatives including marketing campaigns and system enhancement to maximize portfolio growth, profitability and improve customer experience.
- Review current processes or portfolio product/activities and propose possible processes or improvement for better customer experience
- Managing the Portfolio team including preparing report performance of Credit Card portfolio growth and profitability to ensure consistency with company direction and target
- Post campaign analysis and monitoring to measure the effectiveness of the portfolio campaigns.
- Work closely with relevant parties for process and/or system enhancement required to in comply with any government or company direction.
- Manage A&P expenses and ensure campaigns/programs and processes are executed effectively and efficiently
- Evaluate Profit & Loss impact on each campaigns/programs to deliver the Maximum Return on Investment.
**Requirements**:
- Minimum Degree holder in Business, Finance or any related fields.
- Minimum 5 years of working experience within consumer/retail banking, preferably in product/portfolio management role and/or marketing campaign.
- Excellent command in English and Bahasa Malaysia.
- Proficient in Microsoft Excel and Power Point Experience in business analysis and/or project management would be an advantage.
- Able to lead and manage a team
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