Customer Experience Strategist

4 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia Hong Leong Bank Full time
About Us

We are a leading financial institution in Malaysia with a century-long history of innovation and entrepreneurship. We provide comprehensive financial services with a focus on digital transformation. We are seeking a Customer Experience Strategist to join our team.

Key Responsibilities:

  1. Develop and execute digital marketing strategies to drive business growth and customer acquisition.
  2. Lead and manage cross-functional teams to deliver successful marketing campaigns.
  3. Collaborate with product teams to develop go-to-market strategies and launch new products.
  4. Analyse market trends and competitor activity to identify opportunities for growth.

Requirements:

  • Minimum 10 years' experience in digital marketing or a related field.
  • Strong background in marketing, branding, analytical, partnership management, sales, P&L and project management.
  • Leadership and ability to manage an agile, virtual and multifunctional team.
  • Strong understanding of digital advertising technologies and marketing attribution models.


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