Hotel Marketing and Communication

2 weeks ago


Kuala Lumpur, Malaysia Planet Mentari Sdn Bhd Full time

Roles & Responsibilities

Reporting to the Hotel Manager/ General Manager, the Marketing Communications is responsible for planning, directing, and implementing the Hotel’s marketing communications activities for all reginal hotels.

**Primary Responsibilities**
- Assist in the development of marketing and communications strategies and initiatives.
- Play a significant role in developing the hotel Marketing budget and maintain budget control.
- Manage coordination of marketing and communications campaigns/activities to leverage reach/results.
- Determine overall marketing campaign ROI. Monitor and review the response rates in order to improve and take corrective measures (where applicable).
- Communicate and coordinate with internal departments, including but not limited to Sustainability, Rooms, Restaurants, Bars, Events and Spa.
- Conduct competition checks, benchmarking and follow up on market trends on a regular basis.
- Assist with the hosting of media, conduct media tours, maintain media relations, and maintain media database, develop noteworthy stories, and compile news clippings.
- Manage website content creation and updates.
- Manage and maintain the company’s owned media including the hotel website and eShops.
- Manage the creation of relevant and engaging digital content for publishing onto various digital platforms.
- Manage social media marketing campaigns.
- Oversee filming and photoshoot activities.

**Other Responsibilities**
- Undertake any related tasks/duties that may be assigned.

**Talent Profile/Requirements**
- Minimum Degree in Marketing, Business Communications or related fields from a recognized tertiary institution.
- Possess a minimum of 3 years of managerial experience in Marketing Communications in the hospitality industry.
- Possess excellent written and verbal communications.
- Excellent interpersonal skills
- Efficient in Ms Words/ Excel/Powerpoint & Graphic software

**Salary**: RM4,000.00 - RM6,000.00 per month

**Benefits**:

- Maternity leave
- Meal provided



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