Manager - Consumer Insights (Quantitative)

3 weeks ago


Petaling Jaya, Malaysia NielsenIQ Full time

**Job Description**:
Working in this role, you will play a key role in the provision of strategic insight to our clients in the delivery of consumer research services by having a good understanding of their business issues and developing relevant consumer research solutions including integration across NIQ’s business units while building and maintaining strong client relationships.

**Responsibilities**

Revenue and Clients
- Responsible for an annual revenue target to be executed / developed through new business in the year.
- Work together with Business Development colleagues and independently identifying and addressing client’s business issue or project brief, proposing the right & relevant solution (ie. type of consumer study, data collection approach, timeline and investment). This includes developing & presenting the proposed solution to clients.
- For selected accounts assigned, take lead on client engagement and maintain a relationship with the client with the aim to become a trusted advisor, thus gaining more business opportunities.
- Monitoring costs of the projects and ensuring overall profitability / healthy margin on the completion.

Research and People Management:

- As a People Manager, manage a small team of researchers (2-4) to coach and mentor both direct and indirect reports; developing & strengthening their competency skills. Expected to play a key role in driving team engagement and retention.
- Address professional development goals, aspirations and needs of direct reports
- Take part in implementation of training plans based on assessment of competency Gaps in the team on relevant technical or soft skill topics.
- Upon project commissioning, together with team members or independently, execute and deliver the project (end-to-end, from questionnaire development to reporting/analysis & verbal presentation) at the most efficient way without impact on quality of your delivery
- Seek opportunity to lead & execute syndication projects OR to lead a business solutions within the NielsenIQ Consumer Insight product portfolio including driving the revenue and improving the adoption or solutions across teams and delivering quality outputs for these solutions.
- Together with peers or management, to create and drive a relevant engaging environment that encourages continuous learning and teamwork, with aim to reduce attrition level across all levels. Motivate team through timely appreciation & recognition
- Coordinate with internal operation team to deliver research result with align to objective from customers.

**Qualifications**:

- Bachelor’s Degree or equivalent, Master’s Degree desirable with 5+ years’ experience in a consumer research environment
- Well versed with Quantitative research, analytical, interpersonal and problem solving skills
- Excellent client management and relationship building skills and ability to converse with mid-level stakeholders in client organization.
- Ability to draw insights and good story telling skills
- Excellent written & verbal communication skills
- Fluent in English

Additional Information

**About NIQ**

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View.

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**Our commitment to Diversity, Equity, and Inclusion**

We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide.
- NIQ or any of our subsidiaries will never ask you for money at any point of the recruitment or onboarding process._



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