CRM Manager

4 weeks ago


Kuala Lumpur, Malaysia Informa Markets Full time

**Company Description**
We organise over 500 large-scale branded and transaction-oriented events in 14 specialist markets**.** These are typically not-to-be-missed annual events where buyers and sellers build relationships, see and show products and do business.

We also provide year-round online platforms where companies showcase their businesses and products and buyers conduct research, generating valuable leads, and we provide data and digital content that supports the flow of knowledge and transactions in markets.

We are looking for a passionate CRM management leader with strong analytical skills who can identify and solve problems while also building relationships. To be successful in this role, you should have relevant technical and operational client experience, as well as a track record of CRM implementation, analyzing and optimizing sales and marketing or operational activities.

**Responsibilities**:

- Develop and execute the product strategy for sales pipeline and order management systems and sales intelligence using Salesforce, PowerBI and other sales support tools
- Collaborate with global technology team, other functional teams and delivery partners, including sales, marketing, support, and technical teams to launch new products or features
- Develop and execute adoption plans for customer teams, matching level of maturity and resources
- Develop and maintain a product roadmap and standards that aligns with the company's overall strategy
- Define and prioritize product requirements, conduct workshops and work with the technical team to ensure the timely delivery of high-quality platform and workflows
- Analyze and report on CRM performance and customer feedback to identify opportunities for improvement
- Develop and maintain existing CRM success metrics and data for Asia

**Qualifications**
- 5+ years of experience in CRM practice, with a focus on sales and order management systems and sales intelligence
- Excellent communication, collaboration, strategic planning, and project management skills
- A coaching leadership style, ability to influence colleagues of all levels
- Comfortable working across multiple departments in a fast-paced, highly dynamic environment
- Analytical and process-oriented mindset, comfortable using data to support decision-making
- Active team player, self-starter, and multitasker who can quickly adjust priorities
- Ability to balance practicality and necessary compliance with Group standards
- Fluent in written and spoken English and Chinese

**Additional Information**:


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