Strategic Planning Director

1 month ago

Kuala Lumpur, Kuala Lumpur, Malaysia dentsu Full time

{"h3": "Job Title: Planning Director", "p": "As a Planning Director at Dentsu, you will play a key role in driving collaboration internally and externally with clients and partners to deliver exceptional results. Your expertise in media planning and business outcomes will be essential in developing and executing strategies that meet and exceed client expectations.", "h3": "Key Responsibilities", "ol": [{"li": "Account Direction", "ul": [{"li": "Develop and execute client strategies to drive business growth and ensure the agency provides a lead role in communications planning", "li": "Direct team members to ensure appropriate campaigns and programs are executed effectively", "li": "Monitor and review the planning process and skills of the planning team to ensure clients receive the best service", "li": "Keep abreast of internal and external factors that may impact the client's business", "li": "Responsible for ensuring client contractual obligations for media KPIs are met"], "li": "Client Relationship", "ul": [{"li": "Develop a deep understanding of client's business beyond media and has a clear understanding of business implications", "li": "Monitor and review the planning process and skills of the planning team to ensure clients receive the best service", "li": "Organize annual/bi-annual/quarterly review of account and work with Business Director to implement outcomes", "li": "Organize client appraisal sessions and action plan that lead to implementation outcomes"], "li": "New Business", "ul": [{"li": "Responsibility in helping to develop and present new business pitches with the Business Director"], "li": "Personnel Management", "ul": [{"li": "Ensure that managers/assigned staff remain updated and competitive through relevant training and coaching", "li": "Coordinate with Business Director on training programs needed by staff", "li": "Provide up-to-date assessment and recommendations of managers/assigned staff to Business Director/Management to ensure team overall performance, engagement, and health"], "li": "Awards", "ul": [{"li": "Develop and live creativity in ensuring client solutions are award-worthy", "li": "Play an active role in support of the Business Director in awards participation through case study development, submission, and presentation"]}]}, "h3": "Requirements", "p": "The ideal candidate will have a strong understanding of client's requirements and be able to develop a compelling vision which will form the basis of their overall communications plan. They will be skilled at developing and promoting a compelling communication strategy, media planning and business outcome-driven proposition for and within their client's brands and market. The candidate will also have strategic thinking and planning capability with proactive engagement with client beyond media, e.g. integrated communications planning (Brand, Creative, Media, PR, Experiential), e-commerce, data, digital etc. Additionally, they will have account management skills, including the ability to upsell added-value solutions, develop new revenue streams, partnering skills, and mentoring and training managers/assigned planners to develop their skills in the planning area."}

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