Demand Specialist

1 day ago


Kuala Lumpur, Malaysia Malaysia Airlines Full time

**Reports To**:
Commercial Revenue Manager

**Role Purpose**:
Effectively manage O&D demand forecasts and liaise with Route Management and Revenue Strategy team to achieve accurate demand forecasts and facilitate appropriate and optimal inventory settings and revenue maximisation for designated markets.

**Key Accountability**:

- Analyse internal and external on relevant holidays and special events that may affect demand forecasts to ensure appropriate inclusion in forecast calculations and routines
- Alert Route Management and Revenue Strategy team and inventory and flight analysts of significant deviations to expected demand and participate in development of remedial actions
- Assist in the formulation of pricing and inventory strategies for routes in designated markets

**Qualification & Experience**:

- Degree in Numerical discipline (e.g. Economics, Operations Research, etc.)
- 3-4 years experience in the revenue management department

**Skills & Knowledge**:

- Strong analytical skills, attention to detail and the ability to interpret large and complex volumes of data to identify trends and solutions
- Excellent understanding of Revenue Management and Pricing science, methodologies, practices
- Proven problem solving, presentation and decision making skills
- Strong commercial acumen and the ability to coordinate across multiple departments and cross culturally

**Key Challenges**:

- Understanding and using complex data sources and system routines to ensure accurate demand forecasts
- Competing objectives in varying points of sale and distribution channels and messaging to stakeholders
- Effective communication to share complex specialist knowledge, communicate strategies, route requirements and results


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