Strategic Business Expansion Lead

6 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia Marketer365 Full time
Business Development Opportunities

The ideal candidate for this role will drive the company's growth by leveraging expertise in community marketing, exhibitions, and private domain marketing. Key responsibilities include developing and executing strategies to expand our presence across e-commerce platforms (TikTok, Shopee, Lazada) and enhancing live commerce operations on Facebook (FB) and Instagram (IG).

  • Key Responsibilities:
  • Develop and execute community marketing, exhibition, and channel marketing strategies to drive brand awareness and customer engagement.
  • Build and manage private domain marketing initiatives to cultivate loyal customer bases.
  • Oversee B2C and B2B sales efforts, ensuring revenue targets are met.
  • Manage key accounts (KA), building strong relationships with clients and partners.
  • E-commerce Operations: Lead TikTok, Shopee, and Lazada live streaming and store operations to maximize sales and engagement.
  • Optimize Facebook (FB) and Instagram (IG) live commerce strategies to enhance performance.
  • Team Leadership: Mentor and guide a team of business development executives, fostering a collaborative and results-driven environment.
  • Performance Analysis: Monitor and analyze sales and marketing performance, providing actionable insights to improve strategies.
  • Cross-functional Collaboration: Work closely with marketing, product, and operations teams to ensure alignment and execution of business goals.


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